MN Startup HLRBO Expands Team and Platform Amid New Growth Phase
Outdoor tech startup adds GearJunkie founder Stephen Regenold as Strategic Advisor, launches new Landowner Dashboard
Outdoor tech startup adds GearJunkie founder Stephen Regenold as Strategic Advisor, launches new Landowner Dashboard
HLRBO, a Minnesota-based startup connecting hunters and landowners through an online leasing marketplace, announced a series of major updates as it enters a new growth phase.
The company has appointed Stephen Regenold, founder of GearJunkie and former New York Times journalist, as a Strategic Advisor. Regenold will help lead efforts in content, community building, and industry partnerships across the outdoor and land leasing sectors.
Founded by Heath Schubert, HLRBO aims to become the “Airbnb of land leasing,” currently serving over 100,000 users and hosting more than 6,000 leases nationwide.
In 2024, HLRBO raised a $1 million seed round led by Great North Ventures.
Alongside its leadership expansion, HLRBO launched a new Landowner Dashboard, an integrated platform allowing property owners to:
HLRBO says the update is part of a broader push to make land leasing simpler, more transparent, and more profitable through fintech integration and proprietary data tools.
Read the full announcement on LinkedIn here.
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